Car Czar, come again?
This isn't exactly a quick read cover, visually I wanted to intrigue the reader, make him/her linger, think and be amused before opening the magazine.
On a loose sheet of paper next to my lightbox I started to doodle some czarist period creatures. Somehow the press and the politicians seam to hash out a fictional saviour figure that begged to be drawn. By now I was sick of hearing "Car Czar" this and that, heck why not give the appointee a German, Italian or Japanese title at least they know how to build cars! In the meantime, my sketch had grown into this dark doodle with plenty of slash and burn capable type "A" characters. Handing out alternative job titles to my freshly minted creatures made me feel like I was in charge of my dire news inspired doodle.
With the Bush presidency in it's final days, my "Alternative Car Czar" cover layout got returned by The New Yorker with the standard rejection note. I'm glad the times of hoodwinking people with words like "enhanced interrogation", "engagement theater","Freedom Fries" and for that matter "Car Czar" are soon over.
Did I mentioned I had a blast doing this layout? I did.