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Christoph Hitz
April 2008
BRAIN FOOD
posted:
A nice touch from the chef, distraction with parsley

Abrill Eins from Food magazine called me out of the blue. She gave me roughly 24 hours for this express job.The assignment was about a Wall Street restaurant that has seen an increase in businesses serving organ meat every Thursday for lunch.
The restaurant had promoted the fact that organ meats contains vitamins B12, D, A and C that enhance mathematical thinking. Unfortunately for me, Abrill asked me to stay on the conceptual side for this job. Who would have thought that big Wall Street mortgage bankers are pigging out on a pig heart for lunch?

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