I'm a big fan of print self-promotions, but in this day and age it makes sense to increase your exposure anyway possible so long as it's cost effective and presents your work in a thoughtful way. For those of you who have not yet explored the potential of issuu.com,
I strongly urge you to. It's a totally free site that allows you to upload an unlimited number of documents as pdfs which are then converted into digital books and magazines.
Below is the current version of my viewbook that I have been sending out to clients, showcasing works from the past year or so (there's a couple of older favs in there too). Response from my existing clients has been very positive. In a number of instances AD's downloaded the pdf to include as part of client presentations. We're currently working with an online publisher to make the book available in a print version one book at a time.
Did I say it was free? They also make it simple to share and publish the documents by allowing you to customize and embed the player into your personal and social networking sites. You are able to track the number of views and viewers can bookmark and sign-up for additional documents you may publish in the future.
As I'm also working on a series of children's books, I'm imagining that this would make an excellent method for pitching ideas to publishers. Through settings on issuu.com
, you can make your documents public or private so you can keep your unpublished ideas between you and your clients.
I'm still a bit green at the whole issue.com experience but I'm happy to answer any questions folks might have when exploring what can be done.