DeAgostini, the Italian publishing house and DeAkids, their kids TV channel have just entered the ipad app market and I was really appy to be asked to work on their first app with the super talented team over at Mutado. Last year I worked with Mutado on an animated short for Custo Barcelona and it was a marriage made in heaven, so grazie mille for the invite to the honeymoon.
All Together is all about rounding up roaming individual creatures by enclosing them within a shape drawn on the screen with a finger. There are 3 different landscapes to choose from - sky, land, and sea and each landscape has it’s own unique inhabitants.Ther are 3 levels to each landscape so 9 environments in total and the game is aimed at kids of all ages 4 + with 3 difficulty levels. That’s the skinny on the technical.
For the look we wanted to build on the characters and feel I’d developed for the animated Custo short. Simple, bright, positive, fun characters in a friendly environment. Whilst the film was limited to 2D flat colour I wanted to take the images further in the game and give them a gummy, gel feel with tone, glossy highlights and a chubbier, bouncier feel. The landscapes needed to be sparse with large open spaces to allow the characters free movement and not confuse gameplay so are very graphic and simple. The furniture is pushed towards the screen boundary to frame the gameplay. All colours were tested on the ipad as we went along to make the most of the ipads colour repro to push the contrasts and add dimension.
4 of the 9 game backgrounds
Details from the 3 underwater backgrounds
I wanted the logo to include a suggestion of the gameplay concept and was lucky that the word TOGETHER consists of an even number of letters so paired them off using the four main character colours and pushed the gel/gum rendering.